"NEMOHAMO" Wins Sustainable Cosmetic Award!
I want to extract the roots, leaves, stems and fruits of the plants grown by organic cultivation as an extract, and deliver 100% of the power of the plants to the skin without adding water. NEMOHAMO, the original cosmetics brand of GOOD NATURE STATION, has been delivering safe and secure cosmetics with such thoughts.
Of "NEMOHAMO" Booster oil When Balance skin lotion Received the Grand Prize and the Selection Committee Chairman's Akiko Kishi Prize at the 2019 Sustainable Cosmetics Awards! This time, we introduced the “Sustainable Cosmetics Award” that we entered, and also talked with Mr. Kiko Kishi about the evaluation points of the winning items.
What is the "Sustainable Cosmetics Award"?
This “Sustainable Cosmetics Award” was first implemented in FY2019. This is a collaboration between MOTHER EARTH, a social activist team that proposes a lifestyle that is friendly to you and the earth, and the Eco Mark Secretariat of the Japan Environment Association, which operates the only type II environmental label in Japan. What was done. The contribution to the SDGs goals and targets through cosmetics, as well as the thoughts and stories involved in product production, including fair trade and organic products, were comprehensively evaluated, and the winning work was announced.
Kishi: "The starting point of this award is that there was no standard in Japan for safety and security for the cosmetics we touch on a daily basis. There is a unique certification system overseas, but there is no such system in Japan, which is an organic underdeveloped country.Currently, many cosmetics that mention organics can be found in Shop in towns, If you look at it, you may be worried that it is okay to say that it is organic ... Under such circumstances, producers who seriously make organic cosmetics that have no choice but to add cost to Hima Sustainable cosmetic hour with the desire to shine light on manufacturers and become one of the indices easy for consumers to understand It was launched. "
What the Sustainable Cosmetics Award values is whether it is ecologically sustainable from the birth of cosmetics to the end of life as a product. The SDGs were adopted as a standard for estimating both aspects of being friendly to people and the earth.
This selection
- Do you use raw materials produced by fair trade?
- Does the organization formulate human rights policies, conduct training, and employ employment, etc.?
- Are harmful chemicals not used or properly controlled?
- Are cosmetic containers and packaging made of materials that are lighter, thinner, or have less environmental impact?
Based on a total of nine items related to the SDGs, such as the standards, consciousness, and initiatives of the applied companies and products were evaluated.
Booster oil won the highest award!
And in December last year, the commemorative award-winning product of the first "Sustainable Cosmetics Award" was announced, and "NEMOHAMO" Booster oil Is the highest award, and Balance skin lotion Has won the Kishi Akiko Award!
Comments from the selection committee on the award
Grand Prize BIOSTYLE Co.,Ltd. / NEMOHAMO Booster oil (30mL)
The company owns its own farms and forests that have acquired organic JAS certification, clarifies all processes from raw materials to manufacturing processes and sales, and ensures thorough traceability. Comprehensive considerations for the environment, such as the use of bagasse (non-wood paper derived from sugarcane marc) for cosmetic boxes and product descriptions, and recycling of cardboard for transportation. It uses no petroleum-based raw materials, including extraction solvents (carry-over components), no genetically modified raw materials, and uses only biodegradable raw materials, giving maximum consideration to the human body and ecosystem. The company manufactures most of its raw materials domestically, producing it domestically. In addition to making such sustainable products, the order of use of oil → lotion → serum is unique, and the pleasure and effectiveness of cosmetics can be evaluated. This time, the booster oil as a signature was selected for the grand prize this time.
Mr. Kishi: "I had the impression that NEMOHAMO has a strong theory of sustainability and the quality of its products. In addition, the selection committee evaluated the raw materials from production on their own farms, manufacturing processes, and distribution and sales. -The process of disposal was being considered consistently. It was unanimous for the selection committee to make this product the highest award, and only NEMOHAMO was the only such product. How to use it.I was thoroughly studying the properties of the oil, and I was impressed that it was calculated that the place where I can keep it firmly without stickiness while keeping the lotion moisturized by applying it first is good. "
Comments from the selection committee on the award
Kishi Kiko Award
BIOSTYLE Co.,Ltd. Inc./NEMOHAMO Balance skin lotion (120mL): Body / Refill
The concept of "effective" organic cosmetics that uses the whole plant, including roots, leaves, stems, flowers, and fruits, makes full use of the power of plants. Let alone preservatives and thickeners, lotion of 100% plant biological water (water squeezed out of plants) that does not use even a single drop of water is a breakthrough. It uses domestically produced mugwort and akasiso as plant ingredients that regulate the condition of unstable skin that are common in modern people. Refill type lotion containers are also rare, and are environmentally friendly.
Mr. Kishi: "It's wonderful that it is made of only cell water without using water, even though it's a lotion. I think it's very high energy. It's also a good idea to use a container. It was also an evaluation point to be able to do it, and it has been designed to minimize the use of recycled materials and printing the usage inside the package, but to reach the user properly. What is important to me is the level of satisfaction as cosmetics.I advocate skin care using the five senses together with deep breathing, but if I try to make full use of the five senses skin care, after all organic cosmetics If you arrive at the product and the product has a story, you will get an image while using it. It's also very important how to use cosmetics, and if you treat your skin with care and yourself, the more appropriate the product, the more satisfaction you'll get. We chose NEMOHAMO products based on that perspective. "
A pop-up Shop will be held in Ginza where the award-winning products will come together!
A pop-up Shop will be displayed in Ginza Loft for a limited time of two weeks from February 17 (Monday), along with a series of Sustainable Cosmetics Award-winning products.
The venue was "NEMOHAMO" Booster oil And Balance skin lotion , Including 11 award-winning products that you can actually pick up and try and purchase.
The fact that it is good for people, the earth, and yourself to know the products that have won this award, which is the standard for safe, secure and reliable organic cosmetics, a trial that has only just begun in Japan. We want many people to know. In addition, it is an opportunity to actually pick up the items of "NEMOHAMO", which are usually sold only at " GOOD NATURE STATION " in Kyoto. Please carry your foot.
Akiko Kishi
He is the chairman of the "Sustainable Cosmetics Awards" selection committee, the ambassador of the Ministry of the Environment "Let's Connect and Support Morisatogawa Sea", and the representative director of the NPO Japan Holistic Beauty Association. He has been working as a magazine model and writer since he was a student, and started a beauty marketing company after graduating from college. Becomes a beauty magazine's conceptor and decorates the cover, but develops stress asthma and endometriosis. Practice holistic life and restore health. NPO Japan Holistic Beauty Association was established in 2006. Holistic beauty test started in 2010. The wisdom that nurtures mental and physical health is spread nationwide. Author: "Happy Choice for Parents and Children noticed by Allergic Moms" (Kazino Bunko) and many others.